Gold at $4,000 an Ounce: Should You Sell Your Family Heirlooms Right Now?

Gold just hit $4,000 an ounce. Let that sink in for a moment. If you're like most people, you're probably staring at that old jewelry box or thinking about those pieces tucked away in your safe, wondering if now's the time to make a move. It's a valid question, and honestly, one that deserves more […]
Silver Up 90% in 2025: Is This Your Last Chance to Sell Before the Crash?

Let's get one thing straight right off the bat – silver hasn't actually gained 90% in 2025. I know, I know, that headline probably caught your attention, but here's the honest truth: silver's up around 52-56% year-to-date as of early November 2025. That's still a pretty incredible run, don't you think? As someone who's been […]
Pawnshop vs. Gold Buyer vs. Jeweler: Which Pays More for Your Precious Metals?

Let's cut right to the chase, you've got gold sitting around and you want to know who's going to give you the best deal. After 15+ years in this business, I can tell you that gold buyers typically offer the highest payouts, usually between 55-95% of current market value. Jewelers come in second at 40-75%, […]
How to Choose the Best Gold Buyer in the Bay Area (Safety, Transparency & Fair Prices Compared)

So you've decided it's time to sell your gold, maybe it's that old jewelry sitting in your drawer, some inherited pieces you'll never wear, or coins you're ready to cash in on. Great choice, especially with gold prices hitting near all-time highs! But here's the thing: not all gold buyers are created equal, and choosing […]
Central Banks Are Hoarding Gold – Here's What Bay Area Sellers Should Do Right Now

Hey there, Bay Area gold holders! Have you been watching the news lately and wondering what all this talk about central banks buying gold means for you? Well, buckle up because we've got some pretty interesting stuff happening in the gold market right now – and it could seriously impact your decision if you're thinking […]
7 Mistakes People Make When Selling Gold During Price Surges (And How to Avoid Them)

When gold prices hit those exciting highs, it's like watching your old jewelry box turn into a treasure chest. After 15+ years in the Bay Area gold buying business, I've seen this pattern play out countless times – prices surge, people get excited, and then… well, let's just say not everyone walks away with the […]
How to Choose the Best Gold Buyer (Safety, Transparency & Fair Prices Compared)

Let's be honest – selling your gold can feel pretty nerve-wracking. You've got precious items sitting in your jewelry box, maybe some old family pieces or jewelry you don't wear anymore, and you want to turn them into cash. But how do you know you're not getting ripped off? How do you find someone you […]